MMA SM2 Innovation Summit

The 2015 MMA SM2 Innovation Summit will be held on September 28, at Pier Sixty overlooking the Hudson River.

Mobile presents the most significant business transformation we will see in our lifetimes, but while the opportunity is extraordinary, achieving the perfect synergy of Innovation, Measurement & Transformation is complicated. The MMA SM2 Innovation Summit is designed to unpack and illuminate, including a focus on:
 

  • Roadmap on how to leverage the changing DNA of how brands can connect more closely with their consumers
     
  • Present technologies that are pushing the innovation boundaries of mobile's full potential
     
  • Show how mobile delivers irrefutable metrics against a brand's key objectives from awareness to purchase intent to sales conversion
     
  • Allow you to experience the "Internet of Things" first hand to spark inspiration into what might be possible
     
  • Provide actionable insights into the mobile toolkit with guidance around use of location, video, native, programmatic, apps and much more


Featured speakers:
 

  • Daniel Bonner- Chief Creative Officer, Razorfish Global
  • Kristen D’Arcy - Vice President Global Digital, Coty Inc
  • Simon Fleming-Wood - Chief Marketing Officer, Pandora
  • Chris Glode - General Manager, MapMyFitness/VP, Connected Devices, Under Armour
  • Hans Helbig - Global Head of Digital Marketing, Reckitt Benckiser
  • Tom Kelley - General Manager, IDEO
  • Dennis Maloney - VP, Multimedia Marketing, Domino’s
  • Stephanie Messiter - Director of Performance Marketing, HotelTonight
  • John Osborn - President & CEO, BBDO New York
  • Eric Salama - Chairman & CEO, Kantar


With such exceptional marketing talent joining the speaker line-up each week, the event is set to provide you the inspiration and vision required to be successful with mobile.

Receive 15% off tickets with code ‘BLOGS15_15

Register early to secure seats & save!

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